Privacy Policy

Villas de Maitre Limited ("VDM", "us" or "we") is committed to your right to privacy, and we will only use your data as set out in this Privacy Policy. This Privacy Notice explains how we process information that can be used to directly or indirectly identify you as an individual ("personal data") collected through our website ("site") or otherwise. Please read this information carefully.


Data provided by you. Through our site, you may typically provide us with the following data:

Contact data, such as your name, gender, email address and telephone number

Booking data, such as prefered location, dates, length of day and number of guests.

Communication data, such as when you contact our booking team, file online forms, or otherwise communicate with us.

Marketing data, such as your marketing preferences, and data relating to competitions you have participated in or surveys you have responded to.

Data collected about you. When you use our site, we will typically collect the following data:

Technical data, such as data on the type of pc/mobile device, internet connection, operating system, web browser and IP address.

Usage data, such as your clicks, navigation and page scrolling on our site.

Location data, such as data on your location when using our site. 



These are the most important purposes for which we use your personal data:

1. To manage and create your booking. For this purpose, we typically use contact data and request data.

2. For bookkeeping purposes. For this purpose, we typically use booking data.

3. To provide customer service. For this purpose, we typically use contact data, booking data and communication data.

4. To administer any prize draws or competitions you may enter. For this purpose, we typically use contact data, marketing data and communication data.

5. To provide access to the site and enhance the user expertise. For this purpose, we typically use technical data, usage data and location data.

6. For analytics, such as market, customer and product analysis. For this purpose, we typically use aggregate data that may not be linked to you.

7. For marketing purposes. For this purpose, we typically use user data, marketing data, location data, and preference data.

Our legal basis for processing your personal data for purposes 1 – 5 is that it is necessary to fulfil our agreement with you and to comply with our legal obligations.

Our legal basis for processing your personal data for purpose 6 is our legitimate interest in enabling your access to our site, presenting relevant products and content to you, and giving you a pleasant user experience.

Our legal basis for processing your personal data for purpose 7 is our legitimate interest in communicating offers to you, or your consent, as further explained below (Marketing).



We communicate relevant news, offers and exclusives to you unless you have opted-out from receiving such communication. If required by law, we will only do so with your consent, which you may withdraw at any time.

Our marketing may take place by email and communication on our site, or by ads and communication on online channels (social media sites and other websites). The communication will be general, non-personalized marketing.
And, of course, we do not sell your data to any third party.



We share your personal data with our service providers to the extent that this is necessary to provide our products and services to you. We may also share personal data with other entities within our group for processing of data within the scope of this Privacy Policy. Your data may be disclosed to authorities if required by law.

As the recipients mentioned above may be established anywhere in the world, the personal data may be transferred globally. If data originating from the EEA is transferred to countries outside the EEA, we will adopt appropriate safeguards to protect the privacy.



We will store your personal data for as long as necessary to fulfil the purposes described in this Privacy Policy. These are the criteria that we use to determine when we will delete your data:

  • We retain data to the extent required by law (such as tax/bookkeeping laws)

  • We retain data such as contact data, booking data and communication data to the extent relevant for limitation periods for potential claims

  • We retain data such as contact data, booking data, marketing data and location data as long as you have consented to receive marketing communication from us.

  • We do not store technical data, usage data or location data, but we may access it for no longer than a year after you last visited our site.



Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site. Any transmission is at your own risk.



Within the conditions/limitations set out in applicable law, you have the following privacy rights:

Right to information. You have the right to obtain further information on our use of your personal data.

Right of access. You have the right to receive a copy of your personal data.

Right to rectification. You have the right to ask us to correct your personal data if it is incorrect or incomplete.

Right to be forgotten. You have the right to request the erasure of your data if we do no longer need them.

Right to restrict processing of personal data. You have the right to request that we suspend our use of your personal data.

Right to object to processing of personal data. You have the right to object to our use of your personal data, such as to unsubscribe to marketing emails.

You can exercise your rights by contacting us.

If you think that we have processed your personal data in a manner that is not in accordance with data protection law, we hope that you contact us, so that we can provide answers and correct any misunderstandings. You have the right to lodge a complaint to the relevant data protection authority (in the UK this is the Information Commissioner's Office). If you live or work in another EEA country, you may contact the authority in your country.



What is a cookie?

A cookie is a small file placed on your computer's hard drive. It enables our website to identify your computer as you view different pages on our website.

Cookies allow websites and applications to store your preferences in order to present content, options or functions that are specific to you. They also enable us to see information like how many people use the website and what pages they tend to visit.

How we use cookies

We may use cookies to:

  • Analyse our web traffic using an analytics package. Aggregated usage data helps us improve the website structure, design, content and functions.

Cookies do not provide us with access to your computer or any information about you, other than that which you choose to share with us.

Controlling cookies

You can use your web browser’s cookie settings to determine how our website uses cookies. If you do not want our website to store cookies on your computer or device, you should set your web browser to refuse cookies.

However, please note that doing this may affect how our website functions. Some pages and services may become unavailable to you.

Unless you have changed your browser to refuse cookies, our website will issue cookies when you visit it.

To learn more about cookies and how they are used, visit All About Cookies.



We will always hold your information securely.

To prevent unauthorised disclosure or access to your information, we have implemented strong physical and electronic security safeguards. We also follow stringent procedures to ensure we work with all personal data in line with the Data Protection Act 1998.



Our website may contain links to other websites.

Please note that we have no control of websites outside the domain. If you provide information to a website to which we link, we are not responsible for its protection and privacy.

Always be wary when submitting data to websites. Read the site’s data protection and privacy policies fully.



If you have any comments or queries in connection with our Privacy Policy or wish you use any of your privacy rights, please email [email protected] at any time or call +44 (0) 1268 334138 between 9am and 5pm Monday to Friday, excluding public holidays. Alternatively, write to Customer Services, Art de Vivre Collection ℅ Villas de Maitre Ltd, 70, Wendover Road, Aylesbury, HP21 9LW United Kingdom.



This Privacy Notice was last updated on 22 May 2018

This Privacy Notice may change from time to time. We will notify you by appropriate means if we make any changes of significance to you. You will always find the latest version of this Privacy Notice on our site.